Pro ShopProfessional Woodworkers Sharing Business Strategies
Low-cost ‘guerilla marketing’ pays off
Written by Howard Scott Tuesday, 27 October 2009 17:23
It's not how much you spend on promoting yourself, but how imaginative you can be in selling your work and your business
Craftsmanship and its long-lasting echo
Written by Michael Doerr Tuesday, 22 September 2009 18:53
What you make, design and even envision is what you pass along permanently to so many woodworkers who come after you
Boost your ad dollars now, cash in later
Written by Steve Marks Thursday, 27 August 2009 11:50
The shops and businesses that invest in advertising today will be seen as worthy when consumers start spending again
Image means everything in our business
Written by Jeffrey Ulreich Tuesday, 28 July 2009 19:43
Clean work clothes, a well-maintained shop and courteous employees will keep customers coming back time and again
Restoration work can bring many rewards
Written by Dan Alleger Friday, 26 June 2009 18:12
Repairing and refinishing can be monotonous and time-consuming but, in the end, it usually is a task that pays well
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